ON THE RISE
Brand Strategy ● Strategic Partnership ● Creative Direction
Client: Wix Playground
Year: 2022
Partner: Offf Barcelona
Art Direction: Noam Maoz
Design: Hezi Jacob, Eli Zappa
The purpose of this partnership with leading design conference OFFF was to convey the Wix Playground values. Creating an engaging activity that focuses on emerging designers’ interest in showing their work, I’ve worked with Wix Playground to launch a new design award “On the Rise” where winners in 6 categories are selected by industry leaders.